Before Lionsgate’s Michael moonwalks and boogies down at the box office, we have New Line/Blumhouse/Atomic Monster’s Lee Cronin’s The Mummy which did $1.5M yesterday from showtimes which began at 3PM. The horror pic is eyeing an opening around $12M in a box office universe still dominated by Super Mario Galaxy Movie which sources have at a third weekend around $44M. By comparison, weekend 3 of 2023’s Super Mario Bros Movie was $59.9M, -35% from weekend 2.
Audiences so far are enjoying Lee Cronin’s The Mummy at 80% to critics’ 51% on Rotten Tomatoes. That preview figure is under the $2.2M of Send Help and above Knock at the Cabin ($1.45M, $14M).
The pic, which cost $22M net with 30% Irish tax credits, follows the young daughter of a journalist who disappears into the desert without a trace. Eight years later, the broken family is shocked when she is returned to them, as what should be a joyful reunion turns into a living nightmare.
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The R-rated The Mummy‘s first choice is best with men over 25 and women under 25. Overall first choice is about even with The Invisible Man ($28.2M), higher than Send Help ($19M) and a notch above The Monkey ($14M) and 28 Years Later: The Bone Temple ($12.5M).
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